Terms of Use

These Terms of Use are effective September 10, 2026. They govern access to and use of EffinMagic.

EffinMagic is operated by Prairie Dog Labs LLC, a Florida limited liability company. In these Terms, “EffinMagic,” “we,” “us,” and “our” mean Prairie Dog Labs LLC. “Service” means the EffinMagic website, application, artificial intelligence tools, image editing, writing, floor-plan assistance, delivery tools, support, and related features. “You” means the person or organization using the Service.

By creating an account, uploading content, using the Service, or clicking “I Agree,” you agree to these Terms and our Privacy Policy. If you do not agree, do not use the Service.

1. Eligibility and authority

You must be at least 18 years old and legally able to enter into this agreement. If you use EffinMagic for a brokerage, agency, company, property owner, photographer, client, employer, or another organization, you confirm that you have authority to act for that organization.

You are responsible for everyone who uses the Service through your account.

2. Your account

Provide accurate account information, protect your sign-in credentials, and promptly tell us if you believe your account has been used without permission. You are responsible for activity through your account unless applicable law provides otherwise.

Do not share an account to avoid account, usage, or payment limits. We may require identity or authority verification before acting on a sensitive account request.

3. What the Service does

EffinMagic uses automated tools, including artificial intelligence, to help prepare real-estate marketing materials. Available features may include photo enhancement, virtual staging, day-to-dusk editing, listing copy, floor-plan review assistance, file organization, quality checks, and delivery tools.

Features may change, be limited, or be discontinued. A feature shown in a preview, demonstration, roadmap, or unavailable state is not a promise that it will be released.

4. Your content

“User Content” means photographs, plans, reference images, property details, addresses, listing identifiers, prompts, instructions, marks, text, logos, metadata, and other material you provide. “Output” means an image, text, file, analysis, or other result the Service produces from or for you.

You keep your ownership rights in User Content. You are responsible for obtaining all permissions, releases, licenses, and approvals needed to upload, process, modify, download, and publish it.

Each time you provide User Content, you confirm that:

1. you own it or have sufficient permission to use it;
2. you may allow us and our service providers to process it;
3. it was not unlawfully copied, scraped, or obtained;
4. its processing and use will not violate intellectual property, privacy, publicity, confidentiality, contract, or other rights;
5. you have legally required permission for identifiable people shown in it; and
6. you will use it and the Outputs lawfully and in accordance with applicable professional, brokerage, advertising, and listing-platform rules.

Possessing a file does not necessarily mean you own the copyright or have permission to alter or publish it.

5. Permission to provide the Service

You give Prairie Dog Labs LLC a worldwide, non-exclusive, royalty-free license to host, store, copy, transmit, analyze, modify, and create derivative versions of User Content only as reasonably needed to:

1. perform and deliver the work you request;
2. save and recover your work;
3. operate, secure, troubleshoot, and maintain the Service;
4. provide support and investigate problems or misuse; and
5. comply with law and enforce these Terms.

This permission allows our personnel, contractors, hosting providers, and AI service providers to process the relevant content for those purposes. Our Privacy Policy explains that processing in more detail.

We will not use your private User Content or Outputs in public advertising, portfolios, demonstrations, or social media without a separate, clear permission from you. Agreeing to these Terms alone does not grant that promotional permission.

6. AI processing and human review

The Service sends relevant User Content and instructions to third-party technology and AI providers to complete requests. Authorized personnel or service providers may review relevant content when reasonably necessary for support, quality evaluation, security, abuse prevention, or troubleshooting.

Do not upload personal documents, access codes, alarm details, financial information, health information, or other sensitive material that is unnecessary for the requested work.

7. Outputs require your review

AI Outputs can contain errors, invented details, distortions, omissions, unintended changes, or material that resembles results produced for others. Automated quality checks can also miss problems.

You must inspect every Output before publishing, distributing, delivering, or relying on it. Compare edited images with the property and verify all generated writing against facts you know. We do not verify a property's ownership, condition, dimensions, availability, legal status, or other characteristics.

8. Real-estate accuracy and disclosure

Do not use an Output to materially misrepresent a property. You are responsible for the accuracy of your advertising and for disclosures required by law, professional standards, brokerage policies, multiple-listing services, property portals, and the context in which the Output appears.

Virtual staging and material alterations must be disclosed where required. Review doors, windows, structures, fixtures, views, dimensions, condition, neighborhood features, and other details that could affect a buyer's or renter's decision.

You are also responsible for following fair-housing and anti-discrimination laws. Do not use the Service to create or target unlawful discriminatory advertising.

9. Prohibited uses

You may not use the Service to:

1. violate law or another person's rights;
2. create fraudulent, deceptive, defamatory, threatening, or discriminatory material;
3. process content obtained without permission;
4. expose unnecessary sensitive information about occupants, children, security systems, access codes, documents, or valuables;
5. distribute malicious code, attack the Service, bypass security, or interfere with other users;
6. avoid account, usage, or payment limits;
7. falsely present another person's work as your own; or
8. copy, scrape, reverse engineer, or reproduce protected parts of the Service except where applicable law does not allow that restriction.

We may refuse or remove content and restrict or suspend access when we reasonably believe these Terms have been violated or use creates legal, security, or operational risk.

10. Rights to Outputs

Subject to these Terms and payment of any applicable fees, you may use Outputs created for you for lawful personal or commercial purposes.

To the extent Prairie Dog Labs LLC owns transferable intellectual property rights created specifically in an Output, we assign those rights to you after applicable payment. This does not include our software, workflows, templates, models, branding, pre-existing material, third-party rights, or rights in User Content you do not own.

We do not promise that an Output is unique, eligible for copyright protection, free of third-party claims, or suitable for every use.

11. EffinMagic property

The Service, including its software, interface, workflows, designs, documentation, trademarks, logos, and platform content, is owned by or licensed to Prairie Dog Labs LLC. These Terms give you a limited right to use the Service; they do not transfer ownership of the Service or the EffinMagic brand.

12. Third-party services

The Service relies on providers for hosting, storage, authentication, email, AI processing, content delivery, and, when enabled, payments. Their services may have separate terms and may experience outages or changes outside our control.

Our Privacy Policy identifies the main providers involved in handling personal information and User Content.

13. Fees and payments

If we offer a paid plan or purchase, its price, billing period, included usage, renewal terms, taxes, and material restrictions will be shown before checkout. You authorize us and our payment provider to charge the payment method you select.

Recurring plans continue until canceled. Unless the offer states otherwise, cancellation takes effect at the end of the current paid period. Refunds are handled under the terms shown at purchase and applicable law. We may suspend paid access for overdue, reversed, disputed, or fraudulent payments.

A plan's included usage is stated in the offer shown before checkout, including how many requests it covers and how many revisions are included with each request. Revisions of the same request do not consume additional included usage. When automatic revisions are exhausted, we may hand the request to a person rather than repeat it, and we will tell you when that happens. A materially new request or a change of creative direction is a new request, not a revision.

We may apply reasonable limits to protect the Service and its other customers, including limits on automated, scripted, bulk, or excessive use. As described in Section 6, we may review requests and instructions to detect abuse of included usage. We reserve the right to decline or limit use that materially exceeds the included usage shown at checkout. We will not charge you for use beyond your plan without telling you first and obtaining your authorization.

14. Privacy, storage, and deletion

Our Privacy Policy explains what information we collect, why we use it, which service providers receive it, how long we keep it, and how to request access, correction, or deletion. The Privacy Policy forms part of these Terms.

Deleting content or an account may not immediately remove backups, security records, agreement evidence, transaction records, material needed to resolve disputes, or copies already downloaded or shared outside the Service. We retain those records only for the reasons and periods described in the Privacy Policy or permitted by law.

15. Intellectual-property complaints

To report content you believe violates your intellectual-property rights, email support@effinmagic.com with identification of the protected work, the disputed material, your contact information, evidence of ownership or authority, and an explanation of the issue.

We may restrict disputed content while reviewing a complaint and may share relevant complaint information with the affected user where lawful. Repeated or serious infringement can result in account termination.

16. Suspension and termination

You may stop using the Service at any time. We may limit, suspend, or terminate access if you violate these Terms, fail to pay an amount due, create material legal or security risk, misuse the Service, or if we are required to do so by law.

Termination does not affect rights and obligations that arose before termination. Provisions that by their nature should continue, including provisions concerning ownership, licenses already exercised, payments, liability, indemnity, and disputes, will survive.

17. Service disclaimer

To the fullest extent permitted by law, the Service and Outputs are provided “as is” and “as available.” We disclaim implied warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, and uninterrupted availability.

We do not guarantee that the Service will always be available or error-free, that an Output will meet your expectations or be accepted by a listing platform, or that using an Output will produce leads, sales, or other business results.

Nothing in these Terms excludes a warranty or right that applicable law does not allow us to exclude.

18. Limitation of liability

To the fullest extent permitted by law, Prairie Dog Labs LLC and its affiliates, officers, employees, and contractors will not be liable for indirect, incidental, special, punitive, exemplary, or consequential damages, or for lost profits, revenue, business, goodwill, opportunity, or data.

To the fullest extent permitted by law, our total aggregate liability arising from or related to the Service will not exceed the greater of $100 or the fees you paid to us for the Service during the 12 months before the event giving rise to the claim.

These limits apply regardless of the legal theory and do not limit liability that applicable law does not allow us to limit.

19. Indemnity

To the extent permitted by law, you will defend, indemnify, and hold harmless Prairie Dog Labs LLC and its affiliates, officers, employees, and contractors from third-party claims, losses, liabilities, damages, and reasonable legal costs arising from your User Content, your use or publication of Outputs, your violation of these Terms or law, or your violation of another person's rights.

We may control the defense and settlement of an indemnified claim, and you will provide reasonable cooperation. We will not settle a claim in a way that admits wrongdoing by you or imposes a non-monetary obligation on you without your consent, which will not be unreasonably withheld.

20. Changes to these Terms

We may update these Terms to reflect changes to the Service, law, security, or our business practices. We will post the updated Terms with a new effective date. When a material update requires renewed agreement, the Service will ask you to review and accept the new version before starting new work. Your saved work will remain available as described in the Service.

21. Florida law and disputes

These Terms are governed by Florida law, without regard to conflict-of-law rules. Any dispute arising from or relating to these Terms or the Service must be brought in a state or federal court with jurisdiction in Florida, and each party consents to the jurisdiction of those courts.

22. General terms

These Terms, the Privacy Policy, and any terms presented for a specific purchase are the entire agreement concerning the Service. If a provision is unenforceable, the remaining provisions continue. A failure to enforce a provision is not a waiver.

You may not assign these Terms without our written consent. We may assign them as part of a merger, acquisition, financing, reorganization, or transfer of the Service. These Terms do not create an employment, partnership, agency, fiduciary, or joint-venture relationship.

Electronic acceptance and account records may be used as evidence of your agreement.

23. Contact

EffinMagic is operated by Prairie Dog Labs LLC, a Florida limited liability company.

Questions, privacy requests, and legal notices may be sent to support@effinmagic.com.